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Thrashers
Art Direction: Adam Wilbur and Ryan Tate
Mascot Design: Erin Pascal
Copywriting: Adam Wilbur and Erin Pascal
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The Ask
A small technical and community college in northern Minnesota wanted refreshed branding for their university. Athletics was a new endeavor for the school, so a recognizable mascot was needed.
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Solution
Options for inclusive mascots were presented to the college, including the Thrasher shown here.



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